Earning money from your site

Publishing ads on your website

Well written content has its own value in generating traffic. Often, this traffic can be converted to something that earns you money. Many programmes offer different ways of placing ads suitable to your content, and earning money as a publisher from the advertizers for the people who click them and visit the advertizers site.

A variety of different ways of doing this are available, and they are all suitable for some or the other kind of income from a website. If your site has a good amount of traffic, they can earn a regular amount of money that acts as an additional income source. Even with sites with less than ideal traffic, the earnings are usually good enough to cover expenses for the hosting and maintenance of the site, which basically makes your site self sufficient and no longer an expense.

Advertizing programmes I often use on some site or the other are listed below. I am not mentioning anything I haven't used so far. This is also not a very technical and "expert" comparizon or anything, simply a list and some description of what works for me, and a link to the site if you'd like to try it out.

Google adsense

Google adsense is what many publishers swear by. The programme is quite flexible and has use in multiple ways. There are a variety of ads to choose from, from text ads to image ads and even video ads, in a range of layouts that can be customized to suit the design of your site perfectly. The ads themselves are based directly and automatically on the content of each page they appear on.

This makes the ads extremely relevant to the site and increases the chances that visitors might find them useful and click through on them and earn some money for you. Payments are made only after your earnings reach 100$, so if your site doesn't have enough traffic, this can be a long and frustrating wait.

While the rates are not exactly the best around, it gets compensated by the way the ads attract visitors and results in more clicks, so at the end of the day, you lose considerably more traffic for earning the same amount of money as other programmes, but hey, they money's usually there. If you have good traffic, this probably will not bother you so much.

In any case, it is simple to give it a trial run, and see if it works for you.

Amazon

Amazon is the worlds largest bookstore they say. And it may be right. Their affiliate programme can work very well for you. If your site is informative, links to products on Amazon can be selected specifically to recommend to visitors, or they can be generated by subject or search from automated scripts. Either way, recommending books to read can work very well if you have content on your site that is interesting and the books are selected carefully to extend the information you are providing.

A kind of win-win situation, where you can recommend products and books to compliment your content, and also warn from those who find the ready links useful and buy it on your recommendation. Wisely used, this can actually bring convenience to visitors while earning you some revenue. Badly used, with indiscriminate "recommendations" its likely to seem very pushy, like anything else misused.

Its certainly worth a shot and signing up is free of course.

Bidvertizer

Bidvertizer is like a Marketplace for your site. People choose to put ads on your site depending on the content in your site. A variety of advertizers can opt for ads on your site, either specifically, or according to category, and they place "bids" for the click through amount they are willing to pay.

The joy of working with Bidvertizer is that you don't need to keep updating the code on the site each time you change your website. Any changes you make in your account will automatically apply to your ads. No finding and editing individual pages to fit.

The ads appearing on your site are automatically the highest bidders available, thus ensuring the best rate of payment for your site. If you'd like to try it:

Text Link Ads

Text Link Ads works in a similar way to Bidvertizing, but they sell something that is more or less like links on your site. You can choose how many links you want to place, and the programme automatically sells those slots for you. The price for the link is not based on clicks or traffic, but a monthly amount for having the link on your site. Half of the money paid by the advertizer comes to you, and the other half goes to the system. The rates for your site depend on the traffic you receive and the quality of your site.

This works well for some, and not so well for others. It requires you to put an xml file on your site and it can take some time for links on your site to be sold.

However, once the links are sold, it is a steady source of income with absolutely nothing else required to be done. Its worth a shot.

Sell Ad Space with Text Link Ads.